If you've been on the hunt for an alternative to the iOS App Store, you're likely aware that Apple has been fiercely protective of its own ecosystem. However, after years of legal battles, the landscape began to shift in 2024, paving the way for new entrants. Following the arrival of the Epic Games Store on iOS, Aptoide, the independent App Store, has now become available for free to EU users on iOS devices.
While Aptoide boldly claims to be the first alternative app store to arrive for free on iOS, it's worth noting that the Epic Games Store beat them to the punch. Yet, Aptoide might still hold the title of the first general, third-party storefront on the platform. We previously covered Aptoide during their initial beta phase in mid-2024, and now, all EU users on iOS can download and try it out for themselves.
What sets Aptoide apart is its diverse range of offerings. Unlike the Epic Games Store, which focuses primarily on gaming, Aptoide provides a broader selection of general apps. Additionally, Aptoide introduces an innovative feature that allows users to choose the version of an app they wish to use—a functionality previously exclusive to Android users and now available on their iOS storefront.
For those who have been following the Epic v Apple legal battle and the subsequent opening of the iOS ecosystem, Aptoide's arrival is a promising development. While some may perceive my commentary as skepticism, I genuinely believe Aptoide has a strong case for being the first general third-party app store, especially considering its beta phase. The Epic Games Store, though third-party, is still operated by a major industry player, whereas Aptoide represents a broader, more independent approach.
As the iOS market continues to evolve, it will be fascinating to observe whether Aptoide can capture the attention of users dissatisfied with Apple's offerings and establish itself as a viable alternative in the app store landscape.