The iPad from Apple is widely considered the top tablet available, packed with versatility and features. It’s an excellent tool for budding artists, perfect for taking notes in class, and can even double as a portable workstation with the right accessories. The potential uses are virtually limitless. Given such a capable device, it naturally comes with a premium price tag. Fortunately, there are several periods throughout the year when you can find an iPad at a significant discount.
By shopping during major holidays or sales events, you can sometimes save up to 50% on a brand-new iPad. Deciding the right moment to invest in such a major purchase can be challenging, so we’ve outlined the best times to buy an iPad below to simplify your decision. As we approach the key 2025 sales seasons, be sure to watch for deals on the latest and greatest iPad models!
The Best Times to Purchase an iPad
When New Models are Released
Arguably the optimal time to buy a new iPad is around the launch of updated models. Retailers typically stock only the two most recent generations, so they often clear out the older version as soon as a new one hits the shelves. This means you can get substantial savings on the iPad, iPad Air, and even iPad Pro by purchasing just before or after a new model release.
This strategy requires some attention, however. Different iPad lines have their own release schedules throughout the year, so it's important to track when the specific model you want gets an update. Expecting a discount on the iPad Pro when a new iPad Air launches, for example, is unlikely.
With the recent launch of the new iPad and iPad Air, prices for the previous generations of these models should begin to drop soon.
Black Friday and Cyber Monday
Black Friday presents another prime opportunity to buy an iPad. Major online retailers like Amazon feature iPad deals, with discounts often extending to current-year models. Some promotions are limited-time flash sales, while others last the entire event. We've already spotted an early Black Friday deal on the 2021 9th Gen iPad. As Cyber Monday approaches, Apple frequently bundles a bonus, such as a complimentary Apple Gift Card, with new iPad purchases.
New Year's Sales
The beginning of the year, around New Year's, is another excellent period to snag a new iPad. Apple and other retailers aim to clear out remaining holiday inventory, leading to significant markdowns on devices like iPads.
While you typically won't find deep discounts on the very latest models, older generations are often slashed by up to 60%. If you miss the holiday rush, this is the next best chance, and you won't have to wait long after the festivities end.
Amazon Prime Day
Although Prime Day may not rival Black Friday for iPad deals, it remains one of the year's best buying windows. Amazon consistently discounts various iPad models during its two-day event, making it a reliable opportunity to find a good deal on an Apple tablet. This year, even the newest iPad models saw discounts, though the price reductions weren't the most aggressive.
Prime Day usually occurs in mid-July on a Tuesday and Wednesday, a pattern likely to continue in 2025. Amazon is also expected to host a second Prime Day event in October, typically starting in the middle of the month.
Back-to-School Promotions
August, right before the school year starts, is another great time to buy an iPad, as retailers often offer major discounts. Since iPads are popular with students, especially in college, Apple usually discounts select iPad models for several weeks leading up to the fall semester. If you or someone you know is a student, you may qualify for an exclusive education discount for additional savings.
While late summer might seem an unusual time for a tech purchase, it's a reliable way to save money. Last year, Apple included a free $100 gift card with iPad Pro purchases, so similar bonuses and additional Labor Day sale discounts are anticipated this year.
New iPads Available in 2025
Apple introduced new iPad models in 2024 and into 2025. Most recently, the company refreshed the iPad Air and launched the new 11th-generation standard iPad. The M3-powered iPad Air starts at $599, while the new base iPad starts at $349. These updates are more about internal spec improvements than complete redesigns, but as the latest 2025 models with enhanced performance, they are the top choices if you're looking for a new Apple tablet.
